Internet Speeds
To host online events, you should have at least 200MB download / 10MB upload internet speeds (you can test this here). Please, please use a wired ethernet connection when streaming the event, it is generally faster and much more reliable.
Microphone, Mixer, and Webcams
Even if you don’t have access to a top of the line microphone, mixer, and camera – you can get some very affordable options to make your event look and sound so much better. Using your laptop microphone and camera may work for a free event to your followers, but if you want to charge people for an experience you really should step up the quality. If you absolutely must use the built-in microphone on your computer, make sure the program you’re using isn’t automatically adjusting the microphone volume to avoid a choppy sound.
Here are a couple easy to use and inexpensive USB microphones that could enhance your virtual events! (No mixer required.)
- Audio-Technica AT2020USB+ (Condenser)
- Audio-Technica ATR2100X (Dynamic)
Platforms
Visual Presentation Basics
We know these events are often taking place in your house, just try to make sure you background is clear of clutter. If you have solid curtains to sit in front of, do that. Try to eliminate outside lighting directly behind you so your camera doesn’t blur out. Make sure you have some front lighting so the audience can see you well. And of course, if you have access to stage lights, video walls, haze, etc. – use it!
Pre-recorded Vs. Live
There are pros and cons to both pre-recorded and live virtual events. Pre-recorded helps you keep the quality up and better avoid an array of potential technical problems, while live gives you a more in-person feel and can be more interactive. We like both options, and think you can do either really well. Either way, make sure you personalize your performance with campus swag, inside jokes for the campus, organization quirks, shoutouts, etc. The host organization can provide you with a list of topics to cover.
If you go the recorded route, make sure to add a live component at the end of the performance – it makes it so much more personal and has helped make these virtual events a big hit across the country.
If you go the live route – please make sure you are following the technical tips above and have internet that can handle the live load. The better your bandwidth, the better you look and sound!
Meet & Greet
Either way you go, meet and greets are a must! You can do these privately via Zoom. They have been extremely rewarding parts of our shows so far. Participants love getting to chat with the artist for a brief moment, taking “photos,” and saying thank you for the performance!
Have questions or other tips and tricks to host successful virtual events? Reach out to Jake or Jolene, we’d love to hear from you!
Jake Ostrow
Talent Buyer | How To Concerts
Jake works as a middle buyer, helping organizations with their concerts, comedians, and speakers. Jake has worked for several colleges booking their entertainment. His knowledge of music is exceeded only by his love for music. He would love to talk with you about helping to book, plan, and prepare for your event.
Jake Ostrow
Talent Buyer | How To Concerts
Jake works as a middle buyer, helping organizations with their concerts, comedians, and speakers. Jake has worked for several colleges booking their entertainment. His knowledge of music is exceeded only by his love for music. He would love to talk with you about helping to book, plan, and prepare for your event.
