How To

Book, Plan, Prepare

Ready to learn about producing live shows? You’ve come to the right place! We put together step-by-step instructions to help you book, plan, and prepare for an amazing show! Start with Part 1.

Book

Part 1: How To Book Concerts will teach you everything from from artist selection to riders.

Plan

Part 2: How To Plan Concerts covers what you need to do after you’ve booked your artist.

Prepare

Part 3: How To Prepare For Concerts will help you avoid catastrophe and have a successful show.

Recent Posts:

Choosing the Right Barricade for your Concert

Choosing the Right Barricade for your Concert

'A major question that comes up when the How To Concerts team is advancing shows is what type of barricade should be used in front of the stage and in other areas of the venue grounds? Two main types of barricades generally come up as options, and they each have...

I Should Have Used a Middle Agent

I Should Have Used a Middle Agent

University staff and graduate student advisors, this one goes out to you. A little about me:  I got my Masters of Postsecondary Adult and Continuing Education (Student Affairs Focus) from Portland State University in 2014 and took my first job out of Graduate School...

How To Review & Edit an Entertainment Contract & Rider

How To Review & Edit an Entertainment Contract & Rider

Entertainment contracts can be daunting with legal jargon, unfamiliar terminology, riders filled with technical equipment you’ve never heard of before, and confusing payment terms. Where do you even start? How do you protect yourself and your venue? Although there are...

Don’t Forget The Basics

Don’t Forget The Basics

Concerts come with a lot of details. It can be easy to forget the basics while you're busy planning the day, managing a team of volunteers, making sure there is sufficient security, and marketing your event. Here is a quick checklist of reminders: ☑ WELCOME Welcoming...

What is a Hard Ticket Event? What is a Soft Ticket Event?

What is a Hard Ticket Event? What is a Soft Ticket Event?

Entertainment industry terminology can be daunting. Two terms that industry folks often throw around without explaining to buyers is “hard ticket” vs “soft ticket” events. Let’s break down the two types of events and give a little context: What is a Hard Ticket Event?...

Wrapping Up 2021: 6 Questions with the HTC Team

Wrapping Up 2021: 6 Questions with the HTC Team

First concert back after lockdown Jolene: Rachel Baiman at Gather on Broadway locally, my first on the road was Tinashe @ UTSA. Amber: Rachel Baiman at Gather on Broadway on my first day at How To Concerts! First one I went tofor fun was Dan + Shay with The Band...

What is a Radius Clause?

What is a Radius Clause?

A radius clause is a contractual deal point that ensures an artist does not perform within a certain number of miles surrounding your venue, within a certain time frame before and after the event. Radius clauses protect the buyer so that multiple shows do not compete...

Covid Safety for Fall Events

Covid Safety for Fall Events

Live, in-person shows are back and the regulations that guide them are constantly changing. With that in mind, we thought it would be helpful to discuss some industry trends related to live touring so you can be prepared for your first show back.Why Artists Need to...

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