How To Schedule Your Show Day

How To Schedule Your Show Day

When planning out your show day, the most common oversight is underestimating the time it takes for load in / sound checks and changeovers (transitions between artists during a show). Event schedules work best when we’re realistic, not hopeful. Building out your...
5 Pro Tips For Planning Campus Events

5 Pro Tips For Planning Campus Events

As a middle agency that works with many college campus programming teams, we’ve seen the awesome impact a large scale live event can have on a campus. A big event can not only make thousands of students excited, happy, and proud of being a part of their campus...
Am I Ready to Submit An Offer?

Am I Ready to Submit An Offer?

Choosing an artist is one of the most exciting parts of planning an event. Although you may be anxious, you need to have a lot of details pre-planned and ready before you are able to make an official offer to an artist. Here are a few things to make sure you’ve taken...
5 Signs Your Campus Event Marketing Isn’t Enough

5 Signs Your Campus Event Marketing Isn’t Enough

Student engagement has been a hot topic lately on campuses. How can you get more students to your events? On the flip side, and correlated – marketing (or lack there of) – has been a hot topic amongst artists and performers going to college campuses only...
Get To Know Alanna

Get To Know Alanna

The How To Concerts team is starting 2025 off by welcoming an amazing new team member! Jolene, Luke and Jen are so excited to welcome Alanna Phillip to the team as Entertainment Operations Coordinator. Alanna will be helping with contracts, paperwork, marketing, and...